Olaplex No. 4P Blonde Enhancer Purple Toning Shampoo, Repairs, Hydrates, & Brightens All Blonde, Lightened, & Grey Hair

Customers find this shampoo effective at eliminating brassiness and yellow tones, with one noting it works almost instantly after a couple of uses. The purple color product creates a lovely ashy tone, and customers say it improves hair health and makes it feel soft and luxurious. Regarding dryness and value for money, opinions are mixed – while some say it doesn’t dry out their hair, others find it extremely drying, and while some consider it worth the price, others feel it’s not worth the money.

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